What Is Reactive Skin — And How Can You Calm It?
If your skin flares up from stress, climate changes, or even “gentle” products, you're not imagining it, and you’re definitely not alone. Reactive skin is more common than ever, with nearly 60–70% of women and 50–60% of men reporting sensitivity or discomfort.
We spoke with NUORI founder Jasmi Bonnén, about what’s driving this rise in skin reactivity. We learned how a pared-down routine with the right bioactive support can help restore calm, comfort, and balance.
What Is Reactive Skin?
“Reactive skin isn’t a skin type, it’s a condition,” Jasmi explains. “It’s often triggered by external stressors like pollution or temperature shifts, or internal factors like stress and hormones. The result? Your skin barrier becomes compromised, and everything suddenly feels too much.”
Common symptoms include:
— Burning, stinging, or itching
— Redness or visible capillaries
— Dry, tight, or flaky patches
— Sensitivity to products that used to feel ok to the skin

Why Are So Many Experiencing It Now?
According to Jasmi, our modern skincare habits are playing a major role. “People are layering too many actives, over-exfoliating, and using tools that were meant for professionals,” she says. “Even wellness trends like hot yoga or infrared treatments can worsen conditions like rosacea or dermatitis.”
The good news? You can press reset with a few intentional changes and a routine that supports skin function without stressing it further.
The NUORI 3-step Reset Routine
For Jasmi, the formula is simple: Calm → Hydrate → Strengthen.
And three products stand out for doing just that:
1. Protect+ Cleansing Milk
“This is where your recovery routine should start,” Jasmi says. “A harsh cleanser can undo everything else. Protect+ Cleansing Milk gently removes impurities without stripping the skin or triggering a response.”
This ultra-mild, creamy cleanser uses natural oils and plant extracts to cleanse while reinforcing the skin’s protective barrier, ideal for morning and night.
2. Vital Repair Serum
“This serum is our skin-soothing hero,” Jasmi shares. “We designed it to stop the inflammation cycle that happens when the skin is reactive. We focus on restoring hydration, comfort, and resilience.”
With proven bio-actives like Pentavitin®, Lipex SheaTris®, and Fucogel®, this serum delivers deep hydration, reduces redness, and repairs the barrier, all without fragrance or irritation-prone ingredients.
3. Protect+ Facial Cream
To lock it all in, Jasmi recommends the Protect+ Facial Cream. “It’s rich enough to protect and heal but still breathable. Think of it as your skin’s daily armor.”
This nourishing cream is packed with shea butter lipids, jojoba oil, and hyaluronic acid. Providing Deep hydration while protecting against environmental stressors like wind, cold, and pollution.
Final Thoughts
“Reactive skin is your body’s way of saying, ‘I need care, not correction,’” Jasmi reminds us. “And when you give it the right tools, it can return to balance surprisingly quickly.”
NUORI’s approach to reactive skin is simple: no shortcuts, no irritants — just freshly blended, clinically backed formulas that let your skin heal and thrive.
Want to reset your reactive skin?
Try our Calm, Hydrate, Strengthen Trio